NuSpark Consulting

APRIL 13, 2012

Nowadays there are hundreds and hundreds of online tools and platforms that assist us in generating, converting, and nurturing leads into sales. Leads are now email addresses, conversation is written dialog and content, and the phone is saved until later in the sales process. Here’s the link to the digital media research tools.

Paid Content 100

Paid Content Top of Funnel Marketing Funnels Lead Generation 100

SugarCRM

DECEMBER 11, 2013

Microsites. Event Management. Campaign Manager. Google AdWords Tracking. Learning Management. Nine Things Sales is Thankful For. Somehow, we manage to forgive […]. Getting automated processes integrated and flowing inside the system is one of the biggest hurdles to overcome. Lead Scout.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

Contently

JUNE 20, 2017

Content is everywhere: It’s the article that helps sales secure a coveted meeting, the memo from HR that announces a new acquisition, the personalized deck from account managers that keeps clients up to speed. That deck from the account managers may be riddled with errors or stray from the company’s signature voice.

Paid Search Agency 167

Paid Search Agency Enterprise Management Work Management Companies 167

Contently

JUNE 6, 2022

But knowing the difference between a landing page, a microsite, a pillar page, and a content hub can help you achieve your goals throughout the marketing funnel, which might include: driving top of funnel traffic. So first, they create display or social ads or put their spending toward a Google AdWords campaign.

Microsite 148

Microsite Landing Pages Top of Funnel Demand Generation Agencies 148

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). Follow the Lead ( Gatekeeper Cold Calling Sales Social ). Marketing Finger ( Resources Studies Social Media Consulting ). Inbound Marketing Automation Blog ( Inbound Marketing Marketing Automation Efficiency Measurement Sales Process ). June 8, 2010. June 24, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

SnapApp

JUNE 2, 2017

General Campaigns (microsites, customer marketing, resource gallery, miscellaneous ideas, etc.). . Create an interactive tour of your product or solution , letting prospects get a mini demo without the presence of a sales rep. Use the theme to ask sales qualifying questions without being pushy. . . .

Interactive Marketing 101

Interactive Marketing Top of Funnel Webinar Metrics Sales Management 101

Marketing Insider Group

JULY 1, 2020

All of these advantages lead up to more sales, an increase in revenue, and more sustainable business growth. They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. More attention on your brand.

Marketing Budget 361

Marketing Budget Paid Content ROI Marketing & Strategy 361