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Landing Page, Microsite, Pillar Page, or Content Hub: How to Choose the Right Page Type for Your Content Marketing Needs

Contently

But knowing the difference between a landing page, a microsite, a pillar page, and a content hub can help you achieve your goals throughout the marketing funnel, which might include: driving top of funnel traffic. So first, they create display or social ads or put their spending toward a Google AdWords campaign. Then pick a microsite.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Here are my top 10 posts and topics: Best Social Media Stats and Market Research of 2009 , March 31, 2010. SEM & SEO & PPC & CTR. , May 26, 2010. 5 Ways to Attract People to Your Content Before They Even Click , Thursday, April 15, 2010. 11 Myths of Social Media Marketing , May 24, 2010. Business Blogging. Optimization.