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Gene Carr's Patron Technology Blog

Buzz Marketing for Technology

s eMarketer reports that over half of people over 61 years old say that "their computer has become more of an entertainment device then their TV." According to this DoubleClick study published in eMarketer, promotional emails are more effective in influencing adults over 55 to make a purchase than search engine result pages.

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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity

DoubleClick got 1.7% Small Biz Lead Gen Surges with Social by eMarketer. B2B Spending on Social Media to Explode by eMarketer. Organic Search Still Reigns by eMarketer. 97% of these companies use Google AdWords; 56% advertise on Google’s content network. How are employees using the Internet at work?