Biznology

NOVEMBER 23, 2016

I have just learned about a new service from the San Antonio-based database marketing company Stirista that offers a way to link an individual’s consumer record with the business record. First, they matched the Twitter handles in the business record to those in the consumer database. And the response shot up.

Work Management 80

Work Management Ideal Customer Profiles Adwords Touchpoints 80

Customer Experience Matrix

SEPTEMBER 9, 2009

Marketers need to master new skills at each stage; as they do, advertising budgets will shift to take advantage of the new medium's increased effectiveness. Of all that research I mentioned last week , two pairs of facts stood out. database marketing, or, more poetically, narrowcasting. search marketing.

Social Media 120

Social Media Narrowcasting Media Database Marketing 120

Convince & Convert

AUGUST 2, 2012

Our friends at Janrain , all kinds of interesting social signing and social media database marketing. Rebecca Leib , both from noteworthy, social media and content analyst organization, Altimeter Group, who put together some very fascinating research recently. Recent research indicates that the number has risen to 28 months.

Paid Search Agency 115

Paid Search Agency Advertising Agencies Work Management Enterprise Management 115

Online Marketing Institute

JULY 31, 2009

2) Online lead generation — provides or connects with email delivery, online advertising, search marketing adword tools, landing pages, registration/information capture, and offer testing. I’m gearing up to write a market overview about this space, so hearing from you early in the process will help to shape that research.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40