KoMarketing Associates

NOVEMBER 15, 2013

What does Google think about advertorials, native advertising, and editorial content? An advertorial is another word for a paid editorial written for advertising purposes. The Google webmaster team views advertorials as deceptive when they lack transparency about their marketing intent.

Advertorials 120

Advertorials B2B Marketing Google PageRank 120

Hubspot

FEBRUARY 18, 2013

Or it could be a sponsored story on Facebook, a promoted video on YouTube, or a promoted account on Twitter, among other things. And to some degree you'd be right in your assumption that native advertising is just an advertorial in shiny new clothing. Native advertising, done right, is not an advertorial.

Paid Content 28

Paid Content Inbound Marketing Advertisements Advertising 28

Biznology

FEBRUARY 23, 2015

DEMANDBASE : A B2B marketing cloud helped B2B marketers make the right content technology investment by using a white paper, infographic, webinar, Slideshare, and a live presentation to spotlight tools that can maximize the power of content. FISHER TANK : Makes giant, above-ground welded steel tanks. Maersk now has more than 1.5m

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Convince & Convert

DECEMBER 30, 2015

Platforms like YouTube make it possible for anyone to upload videos to the world’s largest video search engine tool, while giving them the ability to embed the videos nearly anywhere. Sponsorships are on the rise for content marketers to fund events, podcasts, webinars, and more to reach new audiences. Advertorials.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Platforms like YouTube make it possible for anyone to upload videos to the world’s largest video search engine tool, while giving them the ability to embed the videos nearly anywhere. Sponsorships are on the rise for content marketers to fund events, podcasts, webinars, and more to reach new audiences. Advertorials.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168