Sprout Social

DECEMBER 6, 2023

Most social platforms have their own professional communities, both formal and informal. It expands brand reach According to a recent study from Gartner , B2B buyers value third-party interactions 1.4 That can look like reading reviews, speaking to customers and of course, consulting influencers. Here’s how.

Work Management 119

Work Management B2B Marketing Marketing Management Paid Search Agency 119

Ambal's Amusings

SEPTEMBER 17, 2009

One of the many goals of B2B marketing is to continuously forge better customer relationship. We have invited B2B Experts to shed light on the following question: " What is your one tip on how B2B marketers should forge customer relationships by providing compelling content? Get Customers. Get Customers. Get Content.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Marketing Craftmanship

MARCH 27, 2013

The original purpose of white papers as a B2B marketing tactic was to produce objective information, packaged as quasi-academic research, that might validate a company’s or product’s value proposition. And there are still many companies that produce legitimate white papers containing helpful, objective information. Blue Paper?

Paper 100

Paper Paid Search Agency Advertorials Allocation 100