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Where Do Case Studies Fit into Your Content Marketing Strategy?

Marketing Insider Group

Source: Gartner. It will help confirm that your business is the right choice for them. Your business is also more likely to generate 62% more revenue per visitor. In other words, having social proof like case studies, reviews, and testimonials on your website can help you move customers down the sales funnel.

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Top 10 Digital Marketing Books to Read for 2020

Martech Advisor

It then delves into content marketing, business blogging, and provides 57 blog post ideas. Once you lay the foundations, the book teaches you how to drive traffic to your website through landing pages, search marketing, social media, paid ads, and email marketing. Ad extensions. Copywriting for ads.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Advertising, even with today’s sophisticated digital ads , can create overexposure. They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. But content marketing delivers business results.

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139 Content Marketing Blogs to Watch in 2017 (Broken Down By Category)

SnapApp

There are literally thousands of great content marketing blogs online, and while this list is extensive, inevitably some great resources will be missed. If there are any blogs you'd like to see added to any of the categories below, please let us know in the comments after the post. Blog Herald. Blog Tyrant.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. The next question is: where should I put the blog? There are five common options: Free hosting on a blogging platform site. They don’t have time.