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Top 10 Digital Marketing Books to Read for 2020

Martech Advisor

It then delves into content marketing, business blogging, and provides 57 blog post ideas. Once you lay the foundations, the book teaches you how to drive traffic to your website through landing pages, search marketing, social media, paid ads, and email marketing. Ad extensions. Copywriting for ads.

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The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Advertising, even with today’s sophisticated digital ads , can create overexposure. They managed $1 million in new business, not from tons and tons of content, but from a logical content bundle that included a white paper, infographic, webinar, live presentation and Slideshare. But content marketing delivers business results.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. The next question is: where should I put the blog? There are five common options: Free hosting on a blogging platform site. They don’t have time.