Content Marketing Institute

MAY 22, 2018

Like our past playbooks, this guide is loaded with fresh insights, practical tips, and latest findings from our benchmarks, budgets, and trends research. The #CuteAnimalTweetOff went viral and several major news outlets picked it up. Capital One microsite fuels its paid, earned, and owned media initiatives, says @joderama.

Content Marketing 102

Content Marketing Microsite Planning Paid Search Agency 102

SnapApp

JULY 24, 2017

Aided by the explosive popularity of more viral and interactive content produced by media companies like BuzzFeed , B2C marketers have made big campaigns focused on the interactive format. . Rather than presenting their audience with another boring PDF, the company created a financial literacy quiz. Are we different?

Sales Management 59

Sales Management Top of Funnel Examples Marketing Management 59

Vidyard

JULY 21, 2016

From benchmark social shares for each platform to the type of posts that outperform their peers, this post has a comprehensive collection of super-relevant data on B2B social sharing. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Buzzsumo. – Hubspot.

Resources 59

Resources Planning Content Marketing Best Practices 59

Vidyard

JULY 28, 2016

From benchmark social shares for each platform to the type of posts that outperform their peers, this post has a comprehensive collection of super-relevant data on B2B social sharing. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Buzzsumo. – Hubspot.

Resources 50

Resources Planning Content Marketing Best Practices 50

Vidyard

JULY 21, 2016

From benchmark social shares for each platform to the type of posts that outperform their peers, this post has a comprehensive collection of super-relevant data on B2B social sharing. Here’s a sweet compilation of 32 of them, from social campaigns to blogs to videos and even emails and microsites. – Buzzsumo. – Hubspot.

Resources 50

Resources Content Marketing Planning Best Practices 50

SnapApp

JULY 7, 2017

So, we approached some of our clients with some questions: What if you could combine the content of a white paper with the diagnostic ability of a survey as well as a benchmarking study? Our annual benchmarking survey has become a cornerstone of our program. Interactive white papers combine all these tools into a cohesive experience.

Sales Qualified Leads 118

Sales Qualified Leads Top of Funnel High Quality Lead Paid Content 118