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What to Expect from a V12/Strategus Campaign

Porch Group Media

Welcome to the Movers and Shakers podcast. This content has been adapted from our full-length Movers and Shakers podcast, Position Your Business For The Future: The Rise Of CTV. So they get display ads, they get online video ads, they get ads on their phones, they can get online audio ads.

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How Companies Like Bored Panda, REI, and Vox Are Growing Their Organic Reach on Social Media

Buffer

For example, in the first half of 2018 alone, Facebook reported five major changes to the News Feed (and there are probably many more small tweaks that were not reported). Usage: Instagram tries to show the best posts first. And that’s why it’s key to understand how the algorithms work so as to maximize your organic reach.

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13 Competitor Analysis Tools to Spy on Your Competition

Sprout Social

Competition for traffic, ad placement, followers and sales. And while the idea of conducting competitive analysis isn’t particularly “fun,” it’s absolutely necessary. Why Competitor Analysis Tools Are a Must-Have. Competitor analysis tools for SEO. Competitor analysis tools for content. Think about it.

Analysis 101
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The Real Story on MarTech: Navigating the new world of consumer privacy

Martech

Defensive services like ad blockers, privacy browsers, privacy search engines, and burner emails are proliferating to meet the demand. Data breaches are increasing in frequency and scale at enormous cost to both organizations and the individuals affected. Already dominating digital ad spend in the U.S., Security vulnerability.

Privacy 123
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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Buyers are tuning out (or blocking completely) self-serving promotion and ads. Invest more in personalized, social advertising - We aren't just talking about throwing up a few FB ads and seeing what happens. Both Google AdWords and Facebook Ads work best when your website can handle mobile traffic. Mobile Video.