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10 creative lead gen examples sourced from marketing legends

Unbounce

Rather than lock everything behind a form, they embedded forms into each video—and it’s a great example of creative lead generation. Marketers could use it to research and prioritize new keywords in just a few minutes. Here’s how the tool works. You start out by entering a keyword or website URL that you’re interested in analyzing.

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10 Creative Lead Gen Examples Sourced from Marketing Legends

Unbounce

Rather than lock up their content entirely behind a lead gen form, they actually embedded forms into each video so they showed up as you watch. Or, just keep them handy for the next time you want to try something more interesting than creating another ebook or webinar. Let’s get cooking. Jump to a Creative Lead Gen Example.

Lead Gen 145
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CMO Coffee Talk with Play Bigger – Recap and Q&A, as seen on PlayBigger

6sense

Below we’ve featured some edited highlights straight from the talks, the Q & A, and added a few insights. And categories were outsourced to the domain of companies like Gartner, Forrester and IDC. And categories were outsourced to the domain of companies like Gartner, Forrester and IDC. You just have the ultimate choice.

CMO 48
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3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

Here, the objective is to change the way we think about information exchange online. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

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RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

Here, the objective is to change the way we think about information exchange online. But, for all its foibles and fairytales, its growth and groan-inducing missteps, Facebook and its leadership have known for a long time that websites are yesterday’s technology – they are just now getting around to twisting the knife.

Facebook 167
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The 23 Best Free Google Chrome Extensions for Digital Marketers

Webbiquity

To enhance and automate marketing functions, businesses need to invest in online tools, integration, and training. One solution I’ve found is to block distracting websites, or literally put my computer into lock-down, meaning I can’t do anything elseexcept type until I’ve hit my own target. No question. I use StayFocusd.”

Google 100
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3 trends driving the Second Golden Age of Martech: ecosystems, experts, and (citizen) engineers

chiefmartech

Well, there are effectively zero barriers to entry, with cheap cloud infrastructure, free open source foundations, and a seemingly unending stream of creative new tactics and touchpoints continually emerging in marketing’s domain. ” (Ecosystems, experts, engineers — stretched a little because alliteration is always appealing.).