Zoominfo

APRIL 17, 2020

This leads to a better understanding of the needs of hiring managers, thus more effectively brokering recruitment opportunities. Create Buyer Personas. Think of hiring managers as your “buyers.” By creating a buyer persona to describe your ideal prospects, you can get a clearer picture of your overall marketing strategy.

Ideal Customer Profiles 100

Ideal Customer Profiles Paid Search Agency Advertising Agencies Ad Agencies 100

Biznology

JANUARY 23, 2013

Traditionally, the first step in list development has been working with a list broker who has experience in your target audience category. Their process begins with constructing an ideal buyer persona by analyzing the client’s best customers, which can be executed by uploading a few hundred records of name, company name and email address.

Acquisitions 80

Acquisitions B2B Marketing Salesforce.com Work Management 80

Zoominfo

OCTOBER 29, 2019

We’ve seen this firsthand at ZoomInfo in the way customers and sales prospects talk about our services. Before sales intelligence and data providers were common terms in the B2B space, there were list brokers and lead sellers— the questionable precursors to what companies like ZoomInfo have come to be today. . Let’s get into it!

List Brokers 178

List Brokers Zoominfo Ad brokers Business 178