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HubSpot’s March 2024 release includes AI management, enhanced CRM features and more

Martech

The March 2024 HubSpot updates include tools that will help your team leverage AI for better email marketing, along with better ways to visualize and understand your data. The latest release enhances team productivity with mobile access to custom objects and provides advanced insights into team HubSpot adoption.

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Hubspot Alternatives

TrustRadius Marketing

Hubspot’s ‘human’ voice, vast collection of educational materials and networking events have solidified its place as the authority on inbound marketing — and also as one of the most popular marketing automation platforms in the field. . But Hubspot might not be the right fit for everyone. . Let’s jump in.

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4 Marketing Technologies Every Company Needs to Embrace

Valasys

The leading CRM systems in the digital market so far are: Hubspot Zoho Keap CRM systems can help with the following: Customer Data Centralization CRM systems are a hub for managing customer relationships by tracking their interactions, keeping data of their contact information, and analyzing customer behavior.

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8 Ways Marketers Can Leverage Social Media to Meet Business Objectives

Hubspot

Instead of merely being a name on their receipts, being active on different platforms allows you to engage with them beyond their purchases to show them that you genuinely care about their business. billion daily active users. The number of global monetizable daily active users (mDAU) on Twitter is 187 million users.

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What A/E/C Marketers Need to Know about Marketing Technology

Circle Studio

While not likely a large part of the A/E/C marketing budget, PPC can be helpful for boosting thought leadership pieces and increasing traffic for hard(er) to rank pages like office locations. Arguably THE most critical technology for the modern marketer is a Content Management System (CMS) for their firm’s website.

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The Death of the Third-Party Cookie: What Marketers Need to Know

Hubspot

Chrome also accounts for more than half of all global web traffic. On the other hand, if you're a marketer running a website on a CMS, you'll have access to analytics dashboards that track first-party cookie data. Although Chrome isn't the first browser to phase out the third-party cookie, it's the biggest. Source: Statista.

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41 Execs Discuss Key B2B Marketing Metrics to Watch in 2018

SnapApp

It signals brand awareness, and is a much better leading indicator than total traffic. This number can be broken out by source to see which channels are driving the largest increase in traffic month-over-month. . At this point, they are not only qualified, but actively communicating their intent to purchase. 7: Closed/won. .