Chris Koch

NOVEMBER 13, 2009

Despite all the breathless hype about social media these days, what I hear most from B2B marketers is frustration. For these marketers, the pool of customers and prospects is small and many of them do not want to engage publicly in social media or are simply ignoring it altogether. I think that’s short sighted.

Social Media 100

Social Media Allocation Media Marketing & Strategy 100

Chris Koch

NOVEMBER 13, 2009

Despite all the breathless hype about social media these days, what I hear most from B2B marketers is frustration. For these marketers, the pool of customers and prospects is small and many of them do not want to engage publicly in social media or are simply ignoring it altogether. I think that’s short sighted.

Social Media 100

Social Media Allocation Media Marketing & Strategy 100

Oktopost

SEPTEMBER 29, 2023

Its importance in the B2B landscape cannot be overstated, as it provides unparalleled opportunities for users to establish themselves as thought leaders, engage with industry peers, and forge valuable business relationships. They’ve embarked on a mission to enhance its feed by focusing on making it more pertinent and informative.

Peer-to-peer 114

Peer-to-peer Viral Marketing Opinions Linkedin 114

Oktopost

SEPTEMBER 29, 2023

Its importance in the B2B landscape cannot be overstated, as it provides unparalleled opportunities for users to establish themselves as thought leaders, engage with industry peers, and forge valuable business relationships. They’ve embarked on a mission to enhance its feed by focusing on making it more pertinent and informative.

Viral Marketing 62

Viral Marketing Peer-to-peer Opinions Linkedin 62