24 questions to ask ABM vendors before signing the contract
Martech
JULY 29, 2022
For example, if enriching your ICPs with deeper technographic data is important, be sure to ask about it during vendor interviews and demos. Decide whether or not you need to engage in a formal RFI/RFP process. If not, is an API available for custom system integrations? Questions to ask the vendors’ customers.
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