Rollworks

DECEMBER 14, 2021

Search for the term “account-based marketing” in Google Trends, and you will see that in the past three years it went from non-existent to very popular. ABM and ROI. ABM outperforms your other marketing channels. ABM brings a higher ROI. ABM and Revenue. ABM and Leads. ABM and Other Results.

Account Based Marketing 52

Account Based Marketing ABM Stats Allocation 52

Rollworks

MAY 21, 2018

Search for the term “account-based marketing” in Google Trends, and you will see that in the past three years it went from non-existent to very popular. ABM and ROI. ABM outperforms your other marketing channels. ABM brings a higher ROI. ABM and Revenue. ABM and Leads. ABM and Other Results.

Account Based Marketing 40

Account Based Marketing ABM Statistics Allocation 40

Contently

DECEMBER 12, 2016

There are a lot of buzzy trends in marketing that turn out to be little more than hot air. But account-based marketing—ABM for short—seems like one buzzword that’s here to stay. ABM, on the other hand, is much more focused. So just how big is this ABM thing going to get and how exactly are marketers using it?

Account Based Marketing 60

Account Based Marketing Top of Funnel Work Management Marketing Automation Services 60

Adobe Experience Cloud Blog

AUGUST 19, 2016

Read on for some of the hottest topics and trends you should be aware of to keep your marketing tactics fresh and on the mark: 1. Businesses are 67% better at closing deals when sales and marketing are operating in lockstep, according to joint research by Marketo and Reachforce. SEO for B2B: 3 Reasons Why You Can’t Avoid It Anymore.

Lead Ranking 48

Lead Ranking B2B Marketing Account Based Marketing B2B Thought Leadership 48