BuzzSumo

DECEMBER 17, 2020

AB testing Facebook ads. Creating an a lead gen ad for an SMB. The litmus test for lateral expansion might be this: People interested in X are also often interested in Y. The litmus test for lateral expansion might be this: People interested in X are also often interested in Y. Facebook Advertising.

Marketing & Strategy 145

Marketing & Strategy Marketing Strategy Content Marketing SMB 145

B2B Digital Marketer

MARCH 25, 2021

Jeff Coyle’s LinkedIn: [link]. Jeff Coyle (05:35): Um, my background I’ve been in the content strategy search engine optimization, lead gen AB multi-variant testing, anything that involves going putting traffic through a website for about 21 years, uh, worked, uh, I went to Georgia tech for computer science.

Process 59

Process Marketing Budget Marketing AI Effectiveness 59

Directive Agency

MAY 9, 2017

Here are some tasks they might do on a daily basis: Split test ad copy. A/B test landing pages. Linkedin Sales Navigator. Social: LinkedIn, FB. Social: Twitter, LinkedIn, FB. Social: LinkedIn, FB, Twitter. Type 3: Lead Gen Content. Run Weekly Performance Meetings and Manage Quotas. Time of day.

Paid Search Agency 85

Paid Search Agency Work Management Enterprise Management B2B Marketing 85