Convert

FEBRUARY 13, 2023

Here’s a short discussion between Rishi Rawat and Lorenzo Carreri that sets the tone for what’s to come: This is also where the idea of A/B testing is a game-changer. Cause: From Ton Wesseling’s LinkedIn Post A/B testing cuts down the uncertainty inherent in big pivots. A/B testing is your safety net!

A/B testing 52

A/B testing Paid Search Agency Lead Ranking Advertising Agencies 52

Convert

MARCH 21, 2023

A ton of original research went into it, where I personally used and tested each tool against several criteria, including the effect on page speed, pricing, ML features, ideal use cases, supported devices, integrations, and more. This article was months in the making. It’s unlike anything else you may find online.

Comparison 52

Comparison Budget Programs Tools Marketing Analytics Tools 52

B2B Digital Marketer

APRIL 8, 2021

You know, uh, the pandemic has, of course, they’ve talked about ad nauseum for a year now, but nonetheless, as we get into this recovery, there’s a few things that marketers should be thinking about. Whether we’re talking about students, which are consumers, of course the same idea applies even more to companies, right?

Marketing AI 52

Marketing AI Marketing & Strategy Marketing Strategy B2B Marketing 52

Lead Liaison

MARCH 14, 2018

You want to have some multi-variant testing, not AB testing the ABCD all the way up, multi-variant, try different things but don’t make it too complex, if then, logic and things like that. You’re tagging, your moving things around inside the system, you’re adding different conditions around your actions.

Top of Funnel 48

Top of Funnel Webinar Metrics Lead Liaison Marketing Automation Services 48

Metadata

MARCH 18, 2021

We made a test of this for a 300, 500-person classes in Stanford and MIT. And of course, you get all the information in the back end. Nicolas Vandenberghe: Yes, of course. That’s the first condition.” ” Segment style, all data driven AB test. Ilya Volodarsky: Yeah, in realtime.

Marketing Automation Services 52

Marketing Automation Services Budget Programs B2B Work Management 52