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Fundamentals of Product Experimentation for Beginners

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It’s a tool for testing and improving your product while you continuously develop it. Tech giants like Booking.com, Netflix, Meta, Google, Microsoft, and Amazon have been testing hypotheses to enhance their products and services for decades. Nowadays, they conduct up to 10,000 tests each year.

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B2B Category Creators Episode 2 Transcript

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We made a test of this for a 300, 500-person classes in Stanford and MIT. So that became the business. So I figure I’m in the wrong business you know. We signed customers and then we got serious about what is it we need to do to disrupt the sales tech business. So that got us in business. Congrats on that.