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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

It’s 2019, after all – B2B marketers have evolved past “lead gen 101” They need leads that contribute to pipeline. But here’s just one example : 58% of marketers said their top priority was lead quality. SpyFu’s new tool, Nacho Analytics, even promises to basically show you your competitors’ analytics reports.

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Google Optimize Sunsetting: What it Means for Advertisers

Bannerflow

Google Optimize, a powerful tool for website optimization and A/B testing, has long been a go-to solution for advertisers seeking to enhance their online marketing strategies. Google Optimize has been a longstanding product but lacked features that many marketers found essential.

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Top A/B Testing Tools to Optimize Your Conversion Rates in 2021

Convert

The right A/B testing software can help you generate more leads and sales and maximize the potential of your landing pages. With so many A/B testing tools on the market, how can you pick the best platform that suits your A/B testing program? Improving your online marketing campaigns isn’t a one and done thing.

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Content Marketing ROI: How to Measure Your Content Marketing Campaign Performance

seo.co

You’ve got a content marketing strategy, but is it working? If you want to be a successful content marketer, it’s not enough to do what you think is effective—you need to objectively measure whether what you’re doing is effective or not, and then take the appropriate corrective actions. Why Analysis Is Important. Defining success.

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Types of Online Conversions

seo.co

You can also easily segment your landing pages , so you can optimize them for different audiences or compare them against one another in a kind of live, ongoing AB test. Online marketing specialists like Hubspot do this all the time: (Image Source: Hubspot ). The product page. Image Source: Amazon ).