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10 Split Testing Tools to Grow Your Optimization Program

Convert

We’re considering other tools, but for the volume and complexity of our tests, Google Optimize is able to service our needs. It’s simple, free to use, and we can integrate directly with Google Analytics with no engineering resources. Pricing: Only available after an 11 part form, an email, and a call.

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300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

Navigating the digital marketing world is like surfing – you need to catch the right wave to successfully ride the trends. As we look ahead, the future of marketing is shaping up to be an exhilarating swell, filled with evolving challenges and opportunities. DemandSage) 49% of marketers believe organic search yields the best ROI.

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Top A/B Testing Tools That Are Good for the Next 5 Years (Vetted by Privacy, Features, Maturity & Price)

Convert

Maybe it’s your first tool or maybe you’re in the market for a new one, but the key point is this: You’re looking to get a tool that will serve your needs NOW, while also being able to grow with your needs and experimentation goals as they change over time so you won’t need to upgrade for a while after this. Alex Birkett, BeOmniscient.

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Customer journey orchestration: What it is and why marketers should care

Martech

Why marketers should care Who uses CJO tools? How does CJO help marketers? ” Why marketers should care Today’s customer journeys are undergoing a major transformation as experiences become more hybrid and digital becomes more embedded into how customers purchase products or services. What technology enables CJO?

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The Metaverse: What it is and why it matters for brands

Sprout Social

The metaverse is projected to become an $800 billion market by 2024 and tech giants are already investing millions to make this dream a reality. Meta announced in April 2022 that the groundwork for this to happen will be in place by 2030. The future of metaverse marketing. The short answer is yes. How to invest in the metaverse.

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Most Popular Multivariate Testing Tools in 2021

Convert

Everything from their price and features, to how they do business so you can make the right choice when deciding which multivariate tool to get. For example, we could have a heap of headline ideas and are not sure which will work. We’ll cover their features along with their pricing if they offer free trials and a few other details.

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11 A/B Testing Platforms That Integrate Well With Shopify (+ 8 Key Things That Make a Tool Perfect for Shopify A/B Testing)

Convert

So we’ve covered the marketing strategy of what you can and should be thinking of testing. You’ll find: Page testers, Pricing testers Optin form testers, Popup testers. Test for Product Pricing on Shopify. What if one price point made you slightly less per transaction, but increased sales by 30%? 1: Convert Experiences.