Only B2B

FEBRUARY 1, 2024

That’s the power of intent data.” ” – Mary Meeker, Partner at Kleiner Perkins With the ocean of customer data at your fingertips, identifying the right buying intent aligning your business offerings is critical to driving sales. This is where the intent data comes into the picture.

Intent Data 71

Intent Data Intent Marketing & Strategy Marketing Strategy 71

Only B2B

FEBRUARY 6, 2024

The global B2B intent data market is expected to reach a value of USD 2.16 billion by 2027, growing at a CAGR of 22.7% – [ Forbes report ] At this point, where the marketing landscape is full of noise, the most successful B2B businesses are already reaping the benefits of intent data — to maximize revenue.

Intent Data 62

Intent Data Intent B2B Sales ROI 62

SalesIntel

FEBRUARY 9, 2023

A reliable B2B data provider can help you understand other firms better, make informed decisions, develop new business prospects, and support marketing and sales teams. By 2025, 60% of B2B sales organizations will move from experience-based selling to data-based selling. Increase lead conversions using intent data.

Sales Management 52

Sales Management B2B Sales Top of Funnel Sales Qualified Leads 52

Madison Logic

OCTOBER 4, 2023

With that number expected to grow to 87% by 2025, CTV enables brands to create a stronger connection with target buyers by being present where they are. With the vast amount of intent data available, it can be hard to decipher the true signals from the noise. And with good reason. Nearly half of all U.S.

Multi-Channel 52

Multi-Channel Account Based Marketing ABM Advertising Channels 52

Madison Logic

MARCH 23, 2023

This opportunity’s most significant growth areas include cloud security, application security, and data privacy. What Buyers are Searching For “ Data security ” was the top topic used in targeting and it was the top search topic engaged with in Q4 2022. billion in 2023. Who are the buyers?

Enterprise Management 52

Enterprise Management Marketing Management Account Based Marketing Lead Scoring 52

Hubspot

AUGUST 30, 2023

11 AI Predictions in Sales for The Next Year Forrester predicts that AI-powered platforms will grow to $37 million by 2025. In addition, companies that use these tools to collect and analyze consumer data will need to ensure privacy is paramount.” — Vito Vishnepolsky, founder and director of Martal Group.

Marketing AI 62

Marketing AI Top of Funnel Lead Ranking Work Management 62

NetLine

MARCH 2, 2023

If you’re a B2B marketer, chances are you’ve heard of “intent data” but may not understand what it’s all about or how to use it effectively. What is the Definition of B2B Buyer Intent Data? Why Has Buyer Intent Data Become Such a Hot Topic for B2B Marketers?

Intent Data 75

Intent Data Top of Funnel Intent Ideal Customer Profiles 75