Best Intent Data Sources for Prospecting Customers
TrustRadius Marketing
OCTOBER 3, 2022
This change in consumer behavior is a key takeaway from TrustRadius’ 2022 B2B Buying Disconnect Report: The Age of the Self-Serve Buyer , which found that virtually 100% of buyers want to self-serve part or all of the buying journey—up 13% from 2021. Downstream and in-market buyers.
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