Zoominfo

SEPTEMBER 22, 2023

We’ve found through internal research — and validated with sellers and marketers — that champions moving to new companies are among the very best intent signals. That’s why ZoomInfo has invested heavily to make sure we are the market leader in inferred intent. How Do I Make Intent Data Actionable?

Buyer Intent 130

Buyer Intent Intent Data Intent Marketing Analytics Tools 130

Zoominfo

MAY 27, 2021

Over the last three years, intent data has emerged as the fastest growing data category according to TOPO’s 2020 Intent Data Market Guide. Its growth is changing how teams prioritize their time and gather behavioral signals about prospects and accounts. But how does ZoomInfo Intent work? Oh, very interesting.

Intent Data 246

Intent Data Intent Zoominfo Top of Funnel 246

Zoominfo

AUGUST 16, 2021

Over the last three years, intent data has emerged as the fastest growing data category according to TOPO’s 2020 Intent Data Market Guide. Its growth is changing how teams prioritize their time and gather behavioral signals about prospects and accounts. You can choose from our growing list of 4,000 topics.

Intent Data 130

Intent Data Intent Zoominfo Buyer Intent 130

Content4Demand

MAY 21, 2020

Intent signals — such as keywords — can be used to identify where the buyer is in their journey and understand their pain points. The more specific your keywords are, the better you can understand your intent signals,” said Jay Tuel, VP of Sales at Demandbase, during his session.“A

Marketing Budget 98

Marketing Budget Sales Management Webinar Metrics Top of Funnel 98

6sense

AUGUST 27, 2021

Whereas many vendors started with basic advertising capabilities, we began at the intersection of intent signals, account identification, and predictive analytics, and then spent the last five years layering native advertising, sales intelligence, and orchestration capabilities on top of our predictive foundation.

Ideal Customer Profiles 48

Ideal Customer Profiles Marketing Automation Services Work Management Marketing Management 48

Madison Logic

AUGUST 10, 2022

A 2020 Forrester survey presented during the webinar found that this idea is still in a state of transition with only 54% of marketers envisioning this convergence. Examples include intent signals, engagement data, and activity surrounding product consumption. This data is slow-changing and explicit to a customer profile. .

Multi-Channel 52

Multi-Channel Account Based Marketing ABM Advertising Channels 52