Contently

SEPTEMBER 20, 2016

Today you can easily go to the website of a television network like ESPN or NBC, sign in with your cable subscription, and stream sports on your computer. Using an over-the-top service such as Apple TV, Amazon Fire, or Xbox One, you could watch an NFL game on your TV—no cable required. billion for the broadcast rights over that period.

Cable 60

Cable Broadcasting Television marketing Twitter 60

Content Standard

SEPTEMBER 2, 2016

The 2016 season is the first year the league will live stream some of its games via social media. With that comes incredible opportunities for video marketing through social networks, assuming efforts to expand live video production and consumption work as planned. But that seems all but given nowadays.

Video Marketing 70

Video Marketing Planning Best Practices Paid Search Agency 70

Convince & Convert

AUGUST 27, 2015

If you wanted to see what was happening in the world, you turned on the radio (AM or FM) or the television (basic cable). As we approach 2016, the many ways we have to communicate and to create/consume content seem to be endless… and growing by the minute. You read the newspaper or a magazine. Then came the web. Stay Alert.

Television marketing 162

Television marketing Broadcasting Cable SMS 162

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. According to a 2016 study released by Comscore and YouTube, 35% of the 2,940 respondents selected YouTube as their “one preferred provider,” while just 19% chose TV. 3. Millennials prefer YouTube over TV. billion in ad revenues.

Youtube 110

Youtube Stats Paid Content Marketing & Strategy 110

Sword and the Script | B2B

DECEMBER 26, 2023

Authentically connecting with customers on the problems your product or service is solving. Authentically working with influencers who have actually used your product and share their true thoughts and feelings – even if they aren’t always positive. Without it, customers and partners will lose loyalty to your brand.

Marketing AI 129

Marketing AI Paid Content Work Management Marketing Management 129

ClearVoice

MAY 15, 2020

Award-winning producers, directors and creators share decades of combined experience to help you produce better video marketing, from live social streaming du jour to production techniques that have stood the test of time. Plus, get further insights on the writing and wisdom needed behind any good video, whether it’s broadcast live or not.

Video Marketing 105

Video Marketing Advertising Agencies Tips Paid Search Agency 105

Hubspot

NOVEMBER 7, 2018

Companies took advantage of the boost in viewership with sponsored programs , which is when a brand pays for shows to exclusively showcase their products or air their commercials. Some brands were bold, such as Winston Cigarettes using the G-rated Flintstones characters to promote their products. Product placement was also revived.

Paid Search Agency 68

Paid Search Agency Cost Per Thousand Ads Cable 68