Why Social Impact Storytelling Will Be 2021’s Hottest Content Trend
Contently
JANUARY 22, 2021
But one thing is clear: Gen Z and millennials are changing the way that brands tell their stories and position themselves in the market. Simultaneously, Gen Z—which you may know from the popular mobile application, TikTok—is graduating college and taking over the coveted 18-25 consumer segment. That’s right.
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