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20 Mobile Email Marketing Stats That'll Make You Better at Your Job

Hubspot

But with so many resources, oftentimes in the form of extensive reports, it can be hard to find the time to keep track of important industry stats and information, such as that around mobile optimization. First, I'll begin with a few general stats that highlight why you need to embrace email marketing in the first place. Image Source.

Stats 101
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The Ultimate List of 2012 Email Marketing Stats

Hubspot

According to our 20 Marketing Trends & Predictions for 2013 , email will live on longer than you might think. Source: Epsilon Q2 2012 Email Trends & Benchmarks Report ) Tweet This Stat. Source: Epsilon ) Tweet This Stat. 3) Email open rates decreased in Q2, down slightly from 26.2% in Q2, jumping 8.5%

Stats 28
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Marketo Data Tells Us: Which Type of Emails Have the Highest Conversion Rates?

Adobe Experience Cloud Blog

You go back to your desk and begin to fumble around random marketing websites containing “best practice” campaign performance stats. Are these stats relevant or even reliable? Which Earned a Higher Click Rate and Click-to-Open Rate? Average click rate is around 19% for trigger, 4% for batch, and 6% for nurture.

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The USPS is Going to Stop Delivering Mail on Weekends, Should You Start Delivering Emails?

Adobe Experience Cloud Blog

I retorted with a heat map showing email open rates by day of the week for all emails sent out by Marketo’s demand gen team last quarter. There are also those who believe that sending emails on the weekend when there tends to be less volume helps increase open rates. What’s the correct answer?

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7 Amazingly Effective Lead Nurturing Tactics

Hubspot

Despite the clear benefits of lead nurturing, a study by MarketingSherpa indicates that only 36% of marketers actively nurture their sales leads (Source: 2013 Email Marketing Benchmark Report ). 1) Targeted content - Leads nurtured with targeted content produce an increase in sales opportunities of more than 20% ( Tweet this stat ).

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The Executive's Guide to Effective Lead Nurturing Programs

Hubspot

Let’s start with some scary stats. As recently as 2013, I would regularly engage executives who had reached out to me to discuss a sales problem in an effort to teach them that the cause of their sales problem was how they were (or more accurately weren’t) generating leads. Additionally, 54% of sales reps won’t make quota.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. . Let’s dive in and explore these stats to get a firm grasp on what’s new within this realm. . . Content Marketing Stats for 2018 (Broken Down By Category). Ascend2. . .