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B2B Budgeting for 2015: 10 Key Marketing Research Reports & Guides

KoMarketing Associates

With the end of year fast approaching, many organizations are taking a good look at budgets and priorities for the new year. Software Advice’s recently released 2014 B2B Demand Generation Benchmark report revealed that the vast majority of B2B marketers (79 percent) use at least 11 different marketing software applications.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. The first step to improving digital marketing results is to understand the emerging trends and best practices.

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Lessons from HubSpot’s State of Inbound Marketing Report

Webbiquity

HubSpot last week released its 2013 State of Inbound Marketing report, this year weighing in at a massive 175 pages. But as always, the report is crammed with useful facts, interesting stats, and vital tips, tools and techniques for inbound marketing success. Inbound marketers plan to hire an average of 9.3

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How Inbound Marketing Can Fuel Native Advertising

Hubspot

While there are many varied definitions of the term, it can best be described as a form of advertising that consists of relevant, valuable content that's part of a media outlet's editorial offering. Because without inbound marketing strategies in place, there can be no effective use of native advertising. DVRs, ad blockers, etc.)

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Best SaaS Marketing Agency: Top 5 Choices for 2022

Single Grain

SaaS applications comprise around 70% of total company software use. There is no doubt that SaaS is the future, and businesses are leveraging the power of several SaaS tools and solutions to optimize their business processes. What Do SaaS Marketing Agencies Charge? . What to Expect from a SaaS Marketing Agency.

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54 Content Marketing Stats to Guide Your 2018 Strategy

SnapApp

And as the content marketing landscape continues to rapidly evolve, it makes sense to look to research to identify trends and patterns that can help guide your strategy. That’s why we’ve gathered 54 content marketing stats all in one place – so you can start thinking about how this data will inform your plans for 2018. .

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

While 78% of companies now have a dedicated social media team, only 26% integrate social media fully into their business strategies. 58% of marketers indicate that their social media efforts have generated leads. Customer service requests through that eService channel are expected to grow 53% in the coming year. MediaPost ).