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The Definitive Guide to Event Marketing: How to Kill it With Events in 2013

Adobe Experience Cloud Blog

And like most marketers, you are trying to determine what your 2013 event schedule will look like, and plan your accompanying strategy. We know that on average, marketers spend 20% of their marketing budget on events, which is a sizeable amount. Do you do a lot of trade shows?

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Marketing Charts ). Marketing Charts ). eMarketer ).

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The Ultimate Resource for 2013 Inbound Marketing Stats and Charts [SlideShare]

Hubspot

and statistics from the recently released 2013 State of Inbound Marketing Report. Feel free to use this data in your own content, tweet the stats you find most interesting, or just enlighten yourself about the current state of inbound marketing. 86 Revealing Charts From the 2013 State of Inbound Marketing Report.

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18 Fresh Stats About the Current State of Social Media Marketing

Hubspot

So we’ve combed through some of the hottest new social media research -- including the new 2013 State of Inbound Marketing Report -- to highlight some of the freshest stats that reveal the truth about the current state of social media marketing. 18 Brand-Spanking New Social Media Marketing Stats. 1) 27% of total U.S.

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Allocadia’s MPM platform will inspire you to ditch your marketing spreadsheets

ClickZ

MPMs enable companies to plan, gain insights, and optimize multiple marketing campaigns and programs from one central location. By using Allocadia’s tools, GE Digital’s marketing organization reported 2.55 times greater return on marketing investment (ROMI) this past year. Content marketing platforms.

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106 More Amazing Social Media and Marketing Statistics for 2014 and 2015

Webbiquity

58% of marketers indicate that their social media efforts have generated leads. Social media produces almost double the marketing leads of trade shows, telemarketing, direct mail, or PPC. For the first time, marketers spent more to advertise on the Internet (a total of $42.8 marketers spent $12.8 Believable.)

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

General Marketing Facts and Statistics. Webinars, virtual events and other digital communications channels are driving trade shows and other live events to extinction, right? Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. eMarketer ).