How to Run LinkedIn Ad Campaigns: A Beginner's Guide
Hubspot
FEBRUARY 2, 2017
Pay Per 1,000 Impressions (CPM). When deciding between CPC and CPM, think about your end goal. If so, CPM might be your best option. 6) Set a Daily Budget. Set a daily budget for what works best for your company's marketing spending. Deciding on the best maximum bid can be tricky.
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