article thumbnail

How to write for social media

Biznology

He is a prolific writer who has published hundreds of articles about new media while also writing five books: The New Influencers (2007), Secrets of Social Media Marketing (2008), The Joy of Geocaching (2010), Social Marketing to the Business Customer (2011), and Attack of the Customers (2013).

article thumbnail

2013 B2B Content Marketing Awards

The Effective Marketer

In the October edition of the BtoB Online Magazine, a series of companies were showcased in what they call the 2013 Content Marketing Awards. I’ve summarized below the list for you: 2013 Content Marketing Awards. for captivating audiences with customer stories ( www.makino.com ). Category: Integrated.

BtoB 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

2013 B2B Content Marketing Awards

The Effective Marketer

In the October edition of the BtoB Online Magazine, a series of companies were showcased in what they call the 2013 Content Marketing Awards. I’ve summarized below the list for you: 2013 Content Marketing Awards. for captivating audiences with customer stories ( www.makino.com ). Category: Integrated.

BtoB 100
article thumbnail

Tom Pisello: The ROI Guy: CIO Priorities for 2011 Indicate.

The ROI Guy

Although the desire may be there to pursue improved internal and external customer service improvements via enterprise innovation, most state budgets will remain challenged well into the recovery, yielding a pragmatic, economic-focused CIO. Alinean recognized by BtoB Magazine’s as one of To. Do White Papers Still Engage?

ROI 40
article thumbnail

33 Stats That Paint a Picture of the Future of Marketing

Hubspot

1) Failure to respond via social channels can lead to up to a 15% increase in churn rate for existing customers. 2) 37% of brands would like to use social media engagement to create customer-tailored marketing campaigns. Marketers can't be running from a blogging CMS, to a social publishing tool, to an analytics tool all day.

Stats 28