KoMarketing Associates

FEBRUARY 10, 2021

Google is either evolving into a “walled garden,” or it’s evolving to meet the needs of “mobile-first” searches and voice search. That same research found that the value of a #1 organic SERP listing fell by 37% in just the years between 2015 and 2017 alone. And it’s why ranking in SERP features are now an SEO’s bread and butter.

SERP 295

SERP Features Google Top of Funnel 295

Sprout Social

MAY 10, 2019

YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. Additionally, a 2015 Forrester Research forecast predicted that by 2025, half of all TV viewers under the age of 32 will not subscribe to a traditional pay TV service. 4. Mobile devices dominate YouTube views, but TV is gaining.

Youtube 111

Youtube Stats Paid Content Marketing & Strategy 111

Biznology

NOVEMBER 8, 2012

Photo credit: Wikipedia. Every major function in marketing and communications needs keyword intelligence to do their jobs: Market researchers need the right keywords to listen to the whole conversation and find the most influential voices in it. In 2012, IBM made a concerted effort to use a unified keyword database.

Keywords 80

Keywords Paid Search Agency Digital Asset Management Enterprise Management 80

Content Marketing Institute

FEBRUARY 5, 2019

research Click To Tweet. And, because they are primarily audio- and video-driven , these efforts are well-suited for mobile consumption. The bank partnered with humor-focused content agency Onion Labs and Resolution Media to develop a series of videos that promotes its (fictional) mobile banking app capabilities. USCAnnenberg ?#research

Paid Content 98

Paid Content Brand Identity Branding Top of Funnel 98

Webbiquity

DECEMBER 19, 2017

Image credit: Wikipedia. Content marketing itself first started emerging a hot trend five years, at the end of 2012. It’s popular, easy to consume, mobile friendly, and with Facebook and now even LinkedIn pushing it, video (five votes) will continue to play an expanding role in B2B content marketing.

Marketing AI 362

Marketing AI Marketing Automation Services Trends B2B Marketing 362

Webbiquity

FEBRUARY 24, 2015

SEO: Link Building, Keyword Research Becoming Most Challenging Tactics by MediaPost. Among the specific research findings here are the top SEO challenges businesses face: “41% find link building one of the more difficult strategies, and 39% call out keyword research management as a close second. SEO is advertising.

Tactics 100

Tactics SEO Lead Scoring Lead Ranking 100

seo.co

OCTOBER 4, 2020

Optimize for mobile devices. You also need to optimize for mobile devices. Thankfully, Google offers a free test that will tell you not only if your site is mobile-friendly, but what’s wrong with it if it isn’t. For more information, please check our comprehensive guide on Mobile SEO. Improve your navigation.

Lead Scoring 111

Lead Scoring Lead Ranking SEO Google 111