Remove 2012 Remove Marketing Budget Remove Trade Show Remove White Paper
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32 Resolutions to Prepare for Your 2012 B2B Lead Generation Program

NuSpark Consulting

Thought I’d give it a shot as well, running through a master list of “resolutions” as preparation for improving your inbound marketing and lead generation strategies for 2012 and beyond. Reassure that the solutions you provide satisfy your prospects needs. What keywords do they use to research your solutions?

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Content Marketing: Justifying the Costs and Benefits to the C-Suite

SmartBug Media

These might amount to sending mass email campaigns, buying PPC or other display ads without any tailored content, participating in trade shows, or using product listing services—all which are behind the times. It used to be that content marketing and paid search were direct competitors for your marketing budget dollars.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

The first step to improving digital marketing results is to understand the emerging trends and best practices. What do buyers really want from social media marketers? e-Strategy Trends ). Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%).

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Engaging Multimedia Content: Making a Human Connection

B2B Digital Marketer

He also serves as Global Digital Marketing Manager, at Hexagon Geosystems. Digital Marketing Director at B2B customer service software company Jacada, connecting the organization’s Sales and Marketing Operations. 02:06 – Lee’s background in B2B Digital Marketing. Previously, Lee served as Sr.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity

This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). The predictions ranged from honing content marketing strategy (popular) to sales-marketing alignment (a bit old?) Image credit: Wikipedia.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Looking at the importance of social media by business function, 80% of business executives said social is “important” or “somewhat important” in marketing and branding; 74% said the same for customer service; 70% for innovation and new product/service development; and 63% for employee recruiting.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity

Looking at the importance of social media by business function, 80% of business executives said social is “important” or “somewhat important” in marketing and branding; 74% said the same for customer service; 70% for innovation and new product/service development; and 63% for employee recruiting.