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The average enterprise uses 91 marketing cloud services

chiefmartech

This past weekend, I caught up on Mary Meeker’s latest Internet Trends report for 2017. The big revelation: the average enterprise uses 91 marketing cloud services. It includes Facebook, LinkedIn, and Twitter (although those are in the social category, separate from marketing ). A few points worth making: 1.

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Are QR Codes Dead?

Hubspot

And while small business owners and marketers thought they''d hit the jackpot, the QR code trend didn''t become as popular with consumers as some had predicted. But I realize I''m a sample size of one, and I''ve heard people argue -- marketers especially -- that QR codes are still alive and well. Are QR Codes Dead? of the total U.S.

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The Rules of Twitter Hashtags: Hits and Misses From 7 Big Brands

Hubspot

Since hashtags became clickable in 2009 , brands and consumers have used them to start, track, and follow conversations on Twitter. Today, hashtags have become a critical part of successful marketing campaigns across many different social platforms. The Best Twitter Hashtags. 1) #tweetfromtheseat, Charmin.

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A Brief History of Social Media [Infographic]

Oktopost

In 2006, Twitter joined the social media sphere with an interesting niche: you could only publish micro posts of 140 characters or fewer. In 2006, Twitter joined the social media sphere with an interesting niche: you could only publish micro posts of 140 characters or fewer. Let’s take a look at the history of social media.

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Building a Playful Brand, Brick by Brick: The History of Lego Marketing

Hubspot

This is a testament to both the quality of the product and the strength of its marketing. According to Adweek , the key to Lego's success has been the consistency in the brand's look and feel, coupled with the company's ability to adapt just enough to "change with the times and broaden its market.". A History of Lego Marketing.

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Get More From Email Signatures With Sigstr

Convince & Convert

This is episode three of my new show: Marketing Marvels. It almost seems too simple: Utilizing your email signature, the thing that gets automatically attached to every single email you send, for marketing purposes. Learn more about Sigstr’s capabilities in this episode of Marketing Marvels and let me know what you think.

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34 (of the) Best Google+ Tips, Tactics and Guides of 2011

Webbiquity

It’s mostly a playground for engineers and marketers. It’s “the linchpin of Google’s plan to own the entire internet” (see below for the source of that quote). Getting Your Small Business Ready for Google+ by Blue Focus Marketing. 12 Google+ Marketing Tips From the Pros by Social Media Examiner.

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