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 7 Best Free Email Marketing Services Compared

Mailmunch

Let’s talk about why you should consider free email marketing services for your brand. Promote products, services, and events. Convert leads into sales. Mailchimp is one of the go-to email marketing services due to its no-strings-attached start-up approach. It’s also a great tool to increase lead capturing. .

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B2B Content Marketing: Will Video Kill eBooks?

markempa

“With the rise of content marketing, a lot of businesses get stuck in the eBook rut,” saysLinda West ( @ misslindawest ), Director of Digital Marketing at Act-On Software , a rapidly growing company that makes a marketing automation Software as a Service (SaaS). Linda and her team are taking a different path. And no wonder. “We

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What A/E/C Marketers Need to Know about Marketing Technology

Circle Studio

Back in 2011, when Scott Brinker, editor of ChiefMarTec.com, began tracking the growth of MarTech with his Marketing Technology Landscape Supergraphic , there were only around 150 solutions on the market. Live chat is (slowly) emerging as a viable client service and business development option for A/E/C firms. Gartner Research.

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Mobisium Interview with Prashant Singh, Co-founder and CCO of LeadSquared

LeadSquared

Prashant Kumar Singh is Co-founder and Chief Customer Office of LeadSquared which was started in July 2011. So, it basically automates the cycle of getting lead generated till it becomes the customer. So, LeadSquared basically automates the entire process, starting from lead capturing to conversion.

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Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness

The ROI Guy

According to research from IDC and Forrester, marketing spending is anticipated to increase between 3 to 5% for 2011. This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels.

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Mobisium Interview with Prashant Singh, Co-founder and CCO of LeadSquared

LeadSquared

Prashant Kumar Singh is Co-founder and Chief Customer Office of LeadSquared which was started in July 2011. So, it basically automates the cycle of getting lead generated till it becomes the customer. So, LeadSquared basically automates the entire process, starting from lead capturing to conversion.

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Battle of the Brands: Which Famous Rival Company Has Better Marketing?

Hubspot

When competing brands continually pour resources into driving awareness around a particular product or service, awareness around that product or service goes up. And that''s good for everybody who provides that product or service -- a rising tide lifts all boats. Everybody Wins? But what about market share?