ViewPoint

DECEMBER 20, 2011

Here are our guest marketing and sales bloggers along with their ViewPoint posts in 2011: Ardath Albee , CEO, Marketing Interactions eMarketing Expert Ardath Albee on the Limitations of a Lead Gen Mindset. Ann Handley , Chief Content Officer, MarketingProfs, and the co-author of Content Rules 4 Trends Shaping B2B Marketing in 2011.

Blogger 120

Blogger B2B Thought Leadership Work Management Marketing Management 120

ViewPoint

FEBRUARY 26, 2013

Unless both parties approach the interaction with greater awareness—and a willingness to surface their underlying assumptions—the relationship is bound to suffer. Hat tip to Anja Langbein Park, who spoke at ITSMA’s Annual Conference in 2011 on Marketing Across Cultures: Building Relationships and Improving Performance."

Enterprise Management 120

Enterprise Management Thought Leadership Cross-Selling Work Management 120

ViewPoint

SEPTEMBER 20, 2012

Play back to 2011 or 2010, and I think there’s been this ‘we thought things were going to be a little better after we got out of the deepest part of the downturn.’ Sales Quotas & Optimistic Expectations for Quicker Economic Recovery. And so that could be one explanation.”. I think all that’s to the good. But I think there’s an RPM 2.0

Work Management 120

Work Management Paid Search Agency Marketing Management B2B Sales 120

ViewPoint

SEPTEMBER 26, 2011

Facebook Markup Language, which is very similar to HTML, enables you to build colorful and interactive pages to promote your company, products and events. FedEx shows its employees volunteering around the world for FedEx Cares Week 2011. Facebook success demands knowing a few of the ins and outs of the platform and the community.

Facebook 120

Facebook B2B Marketing Planning B2B 120