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The Science of Email Marketing « The Effective Marketer

The Effective Marketer

I like Dan’s presentation for its brevity and focus on key action items based on solid data. What I wish he had shared is how the data from focus groups and MailChimp is broken down. billion emails sent. How many B2B vs. B2C companies, industries, and even job titles. Test them, see if they work, then be the judge.

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11 Content Curation and Collaboration Tools to Save You Time

Content Marketing Institute

BuzzSumo is the mother of all social-measuring and virality tools. Since its 2011 launch, Scoop.it! While criticized for its auto-posting tactics (theoretically, a user can tweet about an article without ever reading it), Triberr remains a premier method of exchanging ideas and accolades in a professionally focused group.

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Blogs are Becoming the New Front Door for Prospects: Is Yours Open?

Online Marketing Institute

5 Most Popular Blog Posts Content Marketing: How to get your subject matter experts on your corporate blog (7) Social Marketing: Twitter contest boosts followers 43% (6) Marketing Research: Cold, hard cash versus focus groups (4) Email Marketing: Improve deliverability by deleting subscribers? (4) Warren, RI 02885.

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Summary of Sold-out "Science of Inbound Marketing" Session at Dreamforce 2011

Hubspot

Transcript of “Science of Inbound Marketing” Session at Dreamforce 2011. So what you want to do is, every now and then you don't' have to do it all the time because it's hard you should be crafting a piece of content that you think deserves to go viral. Slides From Session. The Science of Inbound Marketing. Now, it is.