Biznology

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Where is B2B marketing headed? 7 predictions for 2018

Biznology

Ever since Scott Brinker began tracking the martech space in 2011, when he identified 150 point solutions on the market, the category’s growth has been unstoppable. Predictive analytics becomes an essential tool in B2B. Self-service analytics. More growth in marketing technology—and more consolidation.

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What's the most important marketing skill for 2011?

Biznology

Let's suppose I gave you a quiz and asked, "Which of the following is the most important skill for online marketing in 2011? Tons of analytic tactics exist to find out what your customers are thinking. Image by Getty Images via @daylife. by Tim Peter. Is it social media marketing? Search engine optimization? Pay-per-click advertising?

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Pay With Litecoin

Biznology

It was developed by Charlie Lee and initially introduced as an open-supply code through GitHub on October 7, 2011. Created way back to 2011, Bitstamp is a cryptocurrency change that enables people to buy, sell and commerce a range of digital coins. It was fairly predictable that the price would go down by nearly 50% after the halving.

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Where’s marketing technology headed? Chris Jacob, Director of Product Marketing for Salesforce Marketing Cloud, shares his thoughts.

Biznology

Chris: Salesforce Marketing Cloud is a digital marketing platform that is made up of several technologies and has grown as a result of a series of acquisitions and innovations, beginning in 2011 with social media marketing and through today where the breadth of solutions covers every aspect of marketing.