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Don’t Be Chicken Little: No Keyword Info Does NOT Mean the Sky is Falling!

EMagine B2B Blog

The amount of keyword traffic data missing search queries (keywords) in web analytics has been steadily increasing each month since Google’s initial encryption of searches back in October 2011. Google prevented the search terms, of anyone logged into a Google account while searching, from passing through to a website’s analytics.

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Not Tracking Social Media ROI is Your Fault

Convince & Convert

There’s no question that the social media ROI question continues to befuddle business – 41% of respondents to an eConsultancy survey of 1,000 companies and agencies in late 2011 had absolutely no idea of social media’s financial impact.

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7 Expert Email Marketing Tips You're Probably Missing Out On

Hubspot

According to Knotice's Mobile Email Opens Report , nearly a third of all emails in the second half of 2011 were opened on a mobile device. To create a tracking link that can be picked up in Google Analytics or another analytics provider, add a question mark to the end of the URL you’re linking to, and then a few “UTM variables.”

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Hiring a SEO Agency? 45+ Experts Tell You What to Look For & Avoid!

Directive Agency

Don’t just wait for your monthly report to see a data dump of your Google Analytics account. and provide strategy recommendations without having knowledge of your prior SEO efforts or having reviewed analytics and search console data. An agency who does not set up Google Search Console and Analytics at the start of the project.