Navigate the Channel

JANUARY 2, 2024

Since 2010, we’ve seen significant developments in the perceptions of online reviews, the ways businesses engage customers to leave feedback, and the channels or platforms consumers choose to do it on,” according to BrightLocal. They may rely on traditional forms of information and recommendations, such as word of mouth.

Psychographics 65

Psychographics Transparency Customer Satisfaction WOM 65

markempa

MAY 23, 2005

This presents a great opportunity for those companies who want to be positioned as thought leaders and keep their audience coming back. Relevant content builds credibility, generates positive word of mouth (wom) and creates a buzz for future events. Plus most sales people will only call 15% to 20% of that list anyway.

Webcast 120

Webcast Lead Generation Webinar Metrics ROI 120

Convince & Convert

JULY 14, 2010

Throughout life it drives us crazy when people talk about us when we’re not around – here we have an opportunity to be present. There is nothing new about social media; it's just modern WoM. There is nothing new about social media; it's just modern WoM. Why ignore it?

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

APRIL 22, 2010

April 22nd, 2010 |Written By: Jay Baer | View Comments Tweet Maybe what we need is a little deconstruction. Most blogging, video content, Slideshare presentations, Squidoo lenses and content marketing of that type fits into this category. Very clear and is easily presented to those not in-love in social media.

Social Media 129

Social Media Paid Content Media Advertising Agencies 129