B2B Marketing Traction

OCTOBER 18, 2010

There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page. The challenge with a SWOT analysis is being honest and open – transparent – about what is good and bad about your business.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

B2B Marketing Traction

OCTOBER 18, 2010

There are three tools I like to use for this: SWOT Analysis with Action Items; Industry Competitive Positioning Analysis; and Customer Surveys. You can view the SWOT with Actions on one page. The challenge with a SWOT analysis is being honest and open – transparent – about what is good and bad about your business.

SWOT 100

SWOT Marketing Management B2B Marketing Planning 100

markempa

MAY 18, 2005

« SWOT Team: Adding webinars to the marketing pool | Main | The Revenue Roundtable launched! The book is entitled, Lead Generation for the Complex Sale: Proven Strategies to Boost the Quality and Quantity of Leads Guaranteed to Increase Your ROI. » Lead generation for the complex sale (book update) I am back!

Lead Generation 120

Lead Generation B2B Sales Lead Scoring Lead Ranking 120