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The Ultimate Guide to Nonprofit Fundraising

Hubspot

TL;DR: Fundraising requires lots of registration.). Cause-related marketing, also known as commercial co-ventures, are also regulated by law. Commercial co-ventures exist when a nonprofit organization makes an arrangement with a business to receive a percentage of sales. Commercial Co-Venture Donations.

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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

2010 Eddie and Ozzie Awards Call for Entries OPEN! 32 percent use social media as an outbound marketing channel for demand generation. Multi-Platform. Critical Publishing Multi-Channel Strategies for Audience Acquisition and Retention. Registration-related Products. . --> Magazine. Browse Issues. Operations.

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Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness

The ROI Guy

This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels. For example, an IDC survey of technology marketers revealed that 2010 revenue grew at a healthy 5.8% co-registration, email list purchases, etc.)

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

2010 Eddie and Ozzie Awards Call for Entries OPEN! The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack. Multi-Platform/Focus Company. Registration-related Products. ENews Sign-Up. --> Magazine. Browse Issues. Subscribe Now.

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3 Reasons Email is the Coolest Vampire Today

Convince & Convert

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies.

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