The Forward Observer
NOVEMBER 10, 2023
Robert has served as the Chief Strategy Advisor of The Content Marketing Institute since its launch in 2010 guiding it to be the leading global content marketing education and training organization.
Smashmouth Marketing
MAY 1, 2009
The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." I push the topic with every marketing colleague I know, what would you say to a CMO who asked you why he should be at the Sales 2.0 Gerhard : It wasn't Forrester who said that, it was IDC. Mike : Sales 2.0
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Smashmouth Marketing
MAY 3, 2009
The exact quote was: "Companies that significantly reduce their sales and marketing investment in 2009 will be gone by 2010." I push the topic with every marketing colleague I know, what would you say to a CMO who asked you why he should be at the Sales 2.0 Gerhard : It wasn't Forrester who said that, it was IDC. Mike : Sales 2.0
B2B Marketing Zone Posts
JUNE 9, 2010
9 Social Listening & Tracking Tools - Marketing Genius Blog , May 7, 2010 Here is a list of 9 social media tracking and monitoring tools. 100 Tips for Trade Show Lead Generation - B2B Lead Generation Blog , May 11, 2010 Lead generation remains the top reason most companies exhibit at events and tradeshows. Best of B2B Marketing.
B2B Marketing Zone Posts
SEPTEMBER 8, 2010
So, here are the Best of B2B Marketing for August 2010 based on on social signals. Ten social media and technology mega-trends to watch - grow - Practical Marketing Solutions , August 10, 2010 I just read a fascinating (and lengthy!) Wikipedia and a handful of open-source software developers were the pioneers. How do you do it?
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