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CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

With all this data the question many CMOs wrestle with is – How to manage so much data from so many sources and separate systems to drive insights on how customers behave? To create data that can truly put you on the path to Strategic Intelligence has to become one of your New Year’s resolutions for 2010.

iCrossing 100
article thumbnail

CMO Challenges in Driving Data into Insights

Buzz Marketing for Technology

With all this data the question many CMOs wrestle with is – How to manage so much data from so many sources and separate systems to drive insights on how customers behave? To create data that can truly put you on the path to Strategic Intelligence has to become one of your New Year’s resolutions for 2010.

iCrossing 100