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The Ultimate Guide to Nonprofit Fundraising

Hubspot

TL;DR: Fundraising requires lots of registration.). Cause-related marketing, also known as commercial co-ventures, are also regulated by law. Commercial co-ventures exist when a nonprofit organization makes an arrangement with a business to receive a percentage of sales. Commercial Co-Venture Donations.

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Study: B-to-B Marketers Lagging With Social Media

Online Marketing Institute

B2B: Business Media. 2010 Eddie and Ozzie Awards Call for Entries OPEN! Business-to-business marketers are underutilizing social media and its potential, according to new data from Eloqua , a marketing automation company. 32 percent use social media as an outbound marketing channel for demand generation.

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Marketing Hierarchy of Needs: Achieving Marketing Efficiency and Effectiveness

The ROI Guy

This represents substantial growth when compared to 2009 cut-backs; however, even with the 2010/2011 snap-back in spending, most marketing budgets will remain below pre-recession levels. For example, an IDC survey of technology marketers revealed that 2010 revenue grew at a healthy 5.8% world-wide, and that this greatly exceeded the 3.7%

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Top Social Media Measurement and Tracking Tools

Online Marketing Institute

B2B: Business Media. 2010 Eddie and Ozzie Awards Call for Entries OPEN! The breakdown: “Capturing conversation outside brand-owned channels is not a perfect science, but at the moment, Radian6 is leading the pack. Business Development. Multi-Platform/Focus Company. Featured Jobs. Newest Jobs. Job Seeker Login.

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3 Reasons Email is the Coolest Vampire Today

Convince & Convert

philosophy, Jeff is also co-author of the ExactTarget/CoTweet SUBSCRIBERS, FANS & FOLLOWERS Research Series. I mean it in a 2010, gothic cool sort-of-way in which vampires are smart, sexy, bankable characters who can’t be killed and are making boatloads of cash for the people who channel them into books, TV shows & movies.

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