Customer Experience Matrix
JUNE 13, 2016
It still feels odd to think of a software company owning a data business, although Salesforce.com bought Jigsaw (now Data.com) in 2010 and Oracle purchased the BlueKai and Datalogix in 2014. It's also one foundation of the MadTech vision I offered last year.
Customer Experience Matrix
NOVEMBER 16, 2014
When this blog last left Geoff Rego in 2010 , he had just sold the assets of pioneering B2B marketing automation vendor Market2Lead to Oracle. The concept takes a bit of explaining to potential members, which could be a barrier to success. Each member gets a Hushly library to store their downloaded documents and communications.
Customer Experience Matrix
APRIL 5, 2011
The company has existing Infogates for Salesforce.com, Constant Contact, Deliva and CakeMail. Still, even deferring that need could remove a barrier to immediate adoption. It was formally launched in late 2010 and has four current customers. It will add new Infogates as required by customers.
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