2010, Automation, Jigsaw and Lead Management

The 6th Annual MarketingSherpa B2B Marketing Summit in San Francisco

Adobe Experience Cloud Blog

SEPTEMBER 28, 2009

Remember that not everyone searches the way I do, with the keywords I would- focus on the data I see in my marketing automation system to tell me how people search. Tags: Lead Management Landing Page Optimization Lead Scoring MarketingSherpa B2B Marketing Summit Sales and Marketing Alignment.

Reachforce

Reachforce Jigsaw B2B Marketing Work Management

Social CRM: The Latest Evolution for Managing Customer Relationships

Adobe Experience Cloud Blog

JUNE 27, 2010

Integrating social media with traditional CRM has enabled organizations to: Focus more on conversations than strictly on automated processes. Providing the option to pass back leads to marketing for further nurturing. Accessing sites like Demandbase, LinkedIn and Jigsaw from the tools already in use.

CRM

CRM Marketing Management Jigsaw Web 2.0

B2B Marketing Zone

The 6th Annual MarketingSherpa B2B Marketing Summit in San Francisco

Social CRM: The Latest Evolution for Managing Customer Relationships

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