chiefmartech

OCTOBER 23, 2015

If you weren’t able to make it, here’s a sample of what transpired: Andreas Starke , chief marketing technologist at SAP, helped us kick off the first morning by describing SAP’s own journey to overhaul their internal marketing technology capabilities, leveraging many of the new products that they’ve been developing.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Marketing Automation Services 40

Convert

JANUARY 31, 2022

So, they decided to run a multivariate test for a sample of 4000 page views. Vancouver 2010 Olympic Store: Single Page vs Multi-Step Checkout. Overall, the ROI of the test was 116%. Adspresso: Facebook Ad Copy. Adspresso ran two Facebook Ads to see which will attract the most likes. Result: They were right.

Examples 52

Examples Landing Pages Click Rate Top of Funnel 52

Hubspot

APRIL 4, 2012

Turns out, in 2010, only 14% of marketers outsourced social media marketing. That way, if you do decide to outsource, you know what to look out for so you actually see ROI on your outsourced social media spend. Some of us are analytical, some are content creators, some are graphically inclined -- a lucky few are all three.

Social Media 28

Social Media Work Management Media Marketing Management 28

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months. LEARN MORE. HubSpot CRM. ADP DATACLOUD.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

seo.co

DECEMBER 8, 2020

Paid advertising, meanwhile, is more of a science than an art; there’s a definite relationship between advertising dollars spent and ROI. Google and Bing both look for what we call social media signals, which are user-initiated actions like Twitter retweets, Facebook likes and shares, social bookmarks, and much more.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

MLT Creative

OCTOBER 12, 2010

If you’ll pardon my narrow categorizations, here’s a sampling of the rich conversation: Customer Engagement • “You’ve got to have faith that customer engagement is the anchor that will hold your business together.” ” • “You have to engage the people who will engage others.

Inbound Marketing 40

Inbound Marketing Advertising Agencies Paid Search Agency Marketing Management 40

TrustRadius Marketing

NOVEMBER 2, 2022

Lucidchart is based in Utah, and was founding in 2010. The vendor describes the benefits of Webexpenses as including: 3 hours saved per claim Increase visibility and spend projection 43% reduction in errors + fraud 400% ROI, with system payback in an average of 3 months. LEARN MORE. HubSpot CRM. ADP DATACLOUD.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98