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The Rise of the Content Marketer « The Effective Marketer

The Effective Marketer

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. The power of marketing automation is the ability to target your marketing database with specific content based on their behavior and stage in the purchasing process. What used to be clear roles (i.e.

Planning 100
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Women’s History Month: 12 Influential Women in Content Marketing You Need to Know

ClearVoice

She also served leadership stints at Engagia and Marketo where she handled product marketing, internal sales and account-based marketing strategies. But she backs up that declaration with solid digital marketing and content experience, advice, and training imparted through multiple blogs, guides, ebooks, and YouTube videos.

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Driving Engagement through Social Media for Healthcare Providers

Adobe Experience Cloud Blog

They used social media, content marketing , and YouTube to ramp up their efforts and get the community involved–and all for a good cause. The first was a tumor removal operation that took place in 2009 at Henry Ford Hospital in Detroit, and many have followed. Social networks give businesses a place to be innovative.

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How to put the "Viral" in B2B Marketing Viral Campaigns?

Ambal's Amusings

For instance, capturing attention via a YouTube video or a viral link on Twitter, but then having people who access this media find something – some link or call to action – that takes them to the next step. The John Chambers Telepresence video on YouTube. Marketo's Modern B2B Marketing. Tom Pick's blog Webbiquity.

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What Stephen Hawking Can Teach You About Social Media Marketing Strategy

Adobe Experience Cloud Blog

He’s a fellow of the Royal Society of Arts in the United Kingdom and he was awarded the Presidential Medal of Freedom in 2009. What Stephen Hawking Can Teach You About Social Media Marketing Strategy was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. Who gives you inspiration? We want to know.

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

Vidyard also expanded its integrations with leading marketing clouds and CRM solutions including Salesforce, Eloqua, Marketo, Adobe Marketing Cloud and Act-On. Salesforce has invested in more than 100 enterprise cloud startups since 2009. For more information, please visit www.salesforce.com/ventures.

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Vidyard Raises $18M from Bessemer Venture Partners and Other Investors to Fuel Video Marketing Industry

Vidyard

Vidyard also expanded its integrations with leading marketing clouds and CRM solutions including Salesforce, Eloqua, Marketo, Adobe Marketing Cloud and Act-On. Salesforce has invested in more than 100 enterprise cloud startups since 2009. For more information, please visit www.salesforce.com/ventures.