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SMB IT Spending Recovers: Looking for ROI and Diagnostic Guidance

The ROI Guy

released its second annual Microsoft SMB/Partner Insight Report and the study shows that although SMBs remain concerned about the business climate, most will increase technology spending in 2010, highlighting the role of IT as a strategic business tool in this crucial sector of the global economy. percent over 2009 spending levels."*

SMB 40
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SMB a New Year Bright Spot for IT Sales and Marketing?

The ROI Guy

IT solution providers are quickly reacting to the pessimistic forecasts with a sales and marketing strategy rethink – trying to appeal to today’s more stressed and frugal buyer. For SMB IT leaders, and the senior business managers and owners they report to, it is often easier to maintain the status-quo, than to take a chance and risk change.

SMB 40
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LeadMD’s Justin Gray Reveals 3 Components to Maximizing Marketing ROI, Industry Trends of the Future and More

Adobe Experience Cloud Blog

Gray: I founded LeadMD in 2009 to help businesses generate and manage leads better through marketing automation processes and technology. LeadMD helps develop, streamline, and maximize lead generation programs for both SMB and enterprise customers.

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The Critical Building Blocks of an Enterprise Sales Engine

InsightSquared

In 2009, I promoted the top mid-market rep in my region to the enterprise team, making the common mistake that traits of success in mid-market equal success in the enterprise. A different profile of performance inspection and forecasting. It is worth expanding on the profile needed to run an enterprise deal also. Big mistake.

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Tom Pisello: The ROI Guy: How TCO is a common sense sales and.

The ROI Guy

IT budgets for 2009 are contracting even further from the modest forecasts for 2008, which are being trimmed even as this is being written. New TCO Calculator: EMC SMB Virtual Solutions Advi. As the credit crisis continues, organizations have been forced to tighten funding allocations in preparation for a long economic winter.

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What is Enterprise SaaS? Take Your SaaS Company to The Next Level

accelerate agency

Moving from the SMB market and targeting enterprise customers is one way to maximize revenue and reduce churn, and this could be the perfect time to start. The enterprise software market has seen high growth , with market revenues more than doubling between 2009 and 2019 (blame COVID for a slower-than-expected 2020).

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

54% of small and midsize businesses (SMBs) were using social media to promote their businesses as of September 2010, double the number using these sites in December 2009. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. last year (2009). Social Media Has Scorching Impact On Small Biz by Forbes.